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18 Best SEO Tools That SEO Experts Actually Use in 2021

Images with SEO logo and hand tools

Search engine optimization tools are a great way to ensure that your posts and content on your website are optimized for search engines. These tools help you find what words, phrases, topics, etc., people are searching for to get the most traffic possible. With these SEO tools, you can analyze what keywords work best with each post and how often they show up in the post’s text so that you know which ones to focus on. You can also add meta tags and optimize titles to rank higher in searches than other websites that may have less-optimized content. With the help of the best SEO Consultant, you can get listed on the first page in search engines like Google, and you will be able to target the right audience while increasing your online presence.

The best SEO Consultant can help you with various other aspects of your website, such as improving your site’s speed and load time. You can also use search engine optimization tools to track how users find your content, what keywords they are using to find it, and any competitors outrank you with their posts. 

List of 18 Best SEO Tools That SEO Experts Use in 2021  

1. KWFinder:

KW Finder is a link analysis and keyword research tool. KWFinder is one of the best SEO tools that you can take advantage of. The software enables featured columns for your KW list, export in CSV or text files, import from Google Adwords. It also offers a bulk rank checker & others features which are missing in most tools, and it is affordable. 

2. Moz Pro:

It is a feature-rich tool used for analyzing the key metrics of your search engine optimization. It offers a wide variety of services to help you get found and ranked on the internet by implementing SEO tactics proven to work in 2021. You can also monitor your competitors from getting their backlinks, finding their blogging schedule, outreach to authors on the blog, etc. With the help of this tool, you can even dig deep into your rankings and discover new growth opportunities.

3. Ubersuggest:

A free keyword research software offers a great alternative to Google AdWords Keyword Planner and keyword tools like KWFinder. With this tool, you can easily extract the lists of long-tailed keywords, get search volume data, live results from Google trends, and much more.

4. Ahrefs:

Ahrefs is another tool that provides an accurate and comprehensive collection of data about various factors like backlinks, search engine ranking, traffic data, social media engagement, and much more. You can also use it for a comprehensive website analysis of your competitor’s site or their survey results.  

5. Google Search Console:

It is a webmaster tool used for the SEO analysis of your website and submits it to Google. It also allows you to find out if there are any issues responsible for making your website not appear in search engine result pages (SERPS) or having less traffic. You can even monitor your competitors from getting all of their backlinks, find their blogging schedule, outreach to authors on the blog, and much more.

6. SEMRush:

SEMRush is a keyword research tool used by various digital marketers to search engine optimization through keywords. It provides relevant information about a website by fetching data from multiple sources, making it easier for them to get their desired results. With the help of this tool, you can also easily find your competitor’s website that is present in the top position over the Google search engine result page (SERP).

7. Answer The Public:

It is a keyword research tool used for the SEO analysis of your website and submits it to Google. You can also find out if there are any issues responsible for making your website not appear in search engine result pages (SERPs) or having less traffic. Many digital marketing experts worldwide prefer using this tool because it offers good features that can help you get desired search results quickly and accurately.

8. Yoast SEO:   

Yoast SEO for WordPress is a plugin that helps you reach the top of SERPs. Its tools help you become an SEO expert and improve your page optimization skills. It gives you suggestions on how to add content such as images, videos, keywords, etc. This tool has various features like a readability checker where it actually reads your page and gives you suggestions on improving the content. It also has a keyword analysis tool that tells you which words are more searched by your visitors and how competitive they are. Yoast SEO is best for all bloggers or page owners who want to increase their search engine rankings. 

9. SpyFu:

SpyFu is one of the SEO tools that have helped a lot in improving search engine ranking. It helps you to get relevant information about your competitor’s website. You can also use it for a comprehensive website analysis of your competitor’s site or their survey results.

10. Keyword Everywhere:

Keyword Everywhere is a free keyword research tool that gives you search volume, cost per click, and your competitors’ ranking. It also helps you find low-competition keywords without much competition, which will certainly help improve your search engine ranking on Google.

 11. Google Trends: 

It is a Google-owned tool that offers you insights about search trends and much more. It also shows you the data for your competitor’s site so that it will be easier for you to increase your search engine ranking on google and get more organic traffic from this platform. You can even compare two charts simultaneously with this SEO tool by using its various features.

12. SEOquake:

SEOquake Seo tool is a free, nonprofit and open source SEO audit search engine optimization (SEO) tool. It’s a fantastic tool used by many digital marketers and provides an SEO analysis of your website.

13. Serpstat:

Serpstat is a great SEO tool that can be used to track different metrics about your competitors, including their backlinks. It can give you detailed information on any website in just 30 seconds. It also provides you with keyword rankings and backlink data for the top 10 results on Google.

14. KWFinder: 

It is an SEO tool, which offers you many features, including website analysis, on-page SEO checker and competitor analysis through a backlink. It offers you detailed results about any query to easily get information about search engine optimization through keywords. You can even find your competitor’s data like their social media engagement, traffic data, site status, and much more.

15. Pro Rank Tracker:

Pro Rank Tracker is an amazing keyword tracking tool that allows you to see how your content is performing and competes with the top competitors. This tool helps know if your content ranking position has improved or worsened, helping you track your performance over time.

16. Buzzsumo:

BuzzSumo is a great tool for content marketers. It helps you create effective and viral posts by seeing what has worked for your competitors, as well as influencers in your industry. This makes it easier to formulate the best possible strategy to grow your blog or business further.

17. Screaming Frog:

Screaming Frog is a very powerful SEO tool for link research. It’s an extremely powerful backlink analysis software that helps you find broken links on your website, checks incorrect or unoptimized anchor texts, and gives you an insight into how many links are built from different IP addresses. This makes it easy to get rid of any spammy links and improves the quality of your backlinks.

18. SERPChecker:

SERPChecker is a great tool for finding poorly optimized pages on your site or any other site that you might be interested in. It can find duplicate, outdated or broken pages on websites that can create internal links or even add pages.

In the year 2021, AI will be the new normal in the marketing and digital sphere. These 18 best SEO tools can help you monitor your site’s analytics, track keyword rankings for Google, Bing, and Yahoo, monitor backlinks, and much more. SEO is continuously changing, but you can stay on top and improve your search engine ranking using these SEO tools.

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